The Power of Not Yet

Have you ever caught a fish? Just now.

Motivation is a tricky sport. Carol Dweck has been studying it for years, and in her TED talk I enjoyed recently on my commute home, what struck me was the idea of the power of "Not yet."

How often do we say "I can't"...

• dance, sing, play an instrument
• climb a mountain
• draw, paint, sculpt
• race a car
• ride a horse, or a llama
• play soccer, basketball or golf
• grow a garden
• win a snowball fight or build an igloo
• run 10k, or wheel 1k
• snowboard a black diamond run
• master a paddleboard
• write a story or even a haiku
• present to a group, or try improv theatre
• solve that math problem

What if...

Instead of saying "I can't", we said, "Not yet."

Instead of saying "I failed", we said "I tried."

We remembered that none of us are masters of anything the first time we tried.

We forgave ourselves when things don't go exactly as we had planned.

The power of positive thinking, of reinforcing that learning is a process, and there is more reward in effort put forward than in getting everything right is measurable. It is measurable because when we offer the opportunity to try a little harder and to approach a problem in a different way, and to step up and meet a challenge, we start to see results. We see personal betters, we see organizational improvement. When the lowest ranked schools, the ones with the highest numbers of marginalized students were told, you can do this, just not yet, in the course of a year (one year!) the students believed their efforts could pay off. They wanted to try harder. Time after time, they went from the lowest ranked in a district to the highest.

If we apply this to our own organizations, not just saying "you have to do better" but really looking at how you can apply positive reinforcement for trying, learning, and trying again, you will see innovations and improvements. You will see teams working more collaboratively and you will see individuals keen to rise to new challenges. You will see them enjoying the process.

When we produce events, we have the opportunity to let people try new activities in safe environments. We can provide incubators for ideas and hypotheses to be tested, to see what sticks and to see what may need to be adapted. We can do this in a group of peers who can go from "we're close" to "we got this." 

Let's change our language. As parents, educators, and #eventprofs. We got this.

Defining Ready

We have all been here, in the throes of preparing to open your event. In this case I had arrived to register six hours after registration was open to find the signs still being painted. Days later speaking to some members of the organizing team it became clear why - this was an event with a reported 15,000+ attendees, and one of 4 events being produced globally, and they don't have an event planner on their team of eighty people.

Shades of the Fyre Festival which had a similar decision making process, and ultimate catastrophic ending were surfacing around this same time. We know there are more than 1.8 million events annually in just the US, and the same amount in just the UK, and let's extrapolate that to the other 190+ countries in the world, and it is stunning to me that events of this magnitude can think it makes sense to bring together thousands of people and not have any sense of organization around the logistics.

Let's face it, it's complicated bringing people together. They have to travel across time zones and with international documentation. They needed places to sleep and eat, and they want to learn and network. Their safety and enjoyment is reliant on our planning.

I know we have an industry with low barriers to entry, with a dearth of formal education, and with clients who don't understand the value that the experienced event professional brings to an event - but examples like this continue to surprise me. When will the world wake up to the value of what we bring across the board? Event professionals who have an ounce of common sense and often years of experience don't just make your event more beautiful and more fun, they make it happen on-time, safely, deliciously, on budget and with strategic outcomes in mind. They give meaning to your brands and ensure your participants leave with more than they arrived with in terms of knowledge and context and memories and often a positive shift in mindset. Intentional event design doesn't mean the painting will be done, it means we are taking all we know about feeding the brains and nourishing the bodies of our guests and creating experiences and environments that are transformational. Don't you want that for your next event?