During the recent MPI WEC 2010 in Vancouver, I attended several sessions on meeting design and the future of meetings, and there were some excellent presentations, many recaps available on line - check them out. MPIWEB Events
The importance of meeting design can not be overstated. Organizations spend billions on meetings every year, and how much of the information that is delivered is retained? How much is used? With the importance of lifelong learning being recognized as a critical use of time to improve and engage a work force, are organizations really preparing every meeting to maximize the opportunities?
Are pre-assessments being conducted?
What is the format or the meeting? Is this conducive to the goals that have been set out being met?
Are you avoiding "death by powerpoint"? Coaching your presenters on delivery methods - pacing, tone, tools to engage the audience and help them walk away remembering the key messages? Are you allowing enough time to review the material with the group of presenters and ensure the messages are cohesive with the MVV (mission, vision, values) of the organization? That not only are they comfortable with the material and the presentation, they are excited about the possibilities in bringing these important messages to your teams.
As the meeting planners / event producers we may not be entirely responsible for the content but we sure can be responsible for helping ensure the message is delivered in a way that has the attendees walking out with tools to produce the desired change, having retained the critical information your organization is trying to deliver. I will be looking at some of the effective tools I have seen in the next few posts.
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